Archive for March, 2009

Koetsu USA Introduces High-Performance S-1 and S-1 Signature Amplifiers by Goldenote of Italy

Monday, March 30th, 2009

Sophisticated Florence-Made Solid-State Stereo Models Feature Advanced Mirror-Amp Design, Audiophile Performance, Steel Chassis, More

CAROLINA, P.R., Mar. 30, 2009
— Koetsu USA, the U.S. distribution arm of the world-renowned Japanese cartridge manufacturer, introduces into the U.S. market the S-1 Dual Mono and S-1 Signature Amplifiers by Goldenote, two solid-state stereo models featuring unusually sophisticated designs.

Unlike the many amplifiers made in China, the S-1 Dual-Mono and S-1 Signature are superbly and entirely handcrafted in Goldenote’s own facility in Florence, Italy, where the company is based. Both amplifiers feature a using a proprietary Mirror-Amp™ electronic design, enabling the preamplifier sections to work as superior class A amplifiers, a power supply handled by two different custom made transformers, and a quartet of thermal switches to turn off power to prevent overheating.

The S-1 Dual-Mono boasts a power output of 40 watts for each of its two channels, and a frequency response of 20Hz-20KHz, +/- 3dB
. Its signal/noise ratio is -90db, and its total harmonic distortion (THD) is 0.2 percent.

The S-1 Signature is a special edition of the S-1 enhanced by extra power, higher-grade components, and matched HQ transistors to further refine its performance. It boasts a power output of 60 watts for each of its two channels, and a frequency response of 20Hz-20KHz, +/- 3dB
. Like the S-1, its signal/noise ratio is -90db, and its total harmonic distortion (THD) is 0.2 percent.

The Mirror-Amp™ design featured in both models is a gain stage made with a proprietary cascade differential amplifier with a mirror current. This produces a super-linear signal, virtually eliminating distortion. The mirror current helps regulate the amount of the current and avoid overheating.

In each amplifier, two custom transformers, dedicated to the audio signal, handle the power supply, while an insulated power section shields the supply from all the functions that might adversely affect its sound quality. These include the motorized volume control, the checking relays, the Power On LED, and a microprocessor used for some electro-mechanical functions.

Four thermal switches automatically turn off the S-1 and S-1 Signature’s power when either amp reaches an internal temperature of 180 degrees Fahrenheit (80 degrees Celsius). This enables the amplifier to achieve the very best sonic performance, while preventing dangerous operating conditions. The chassis of both amplifiers are fabricated of steel to minimize RFI and EMI interference, and include five input/out pairs, one fixed output and an optional phono connection.

The S-1 Dual-Mono and S-1 Signature Amplifiers are available now from authorized dealers for suggested prices of $1,436 and $1,866, respectively.

About Goldenote
Founded in 1992 and based in Italy, Goldenote manufactures some of the finest audio and video products available, including turntables, tone arms, CD players, amplifiers and speakers. It launched Audio Vox brand products in 1997, and the more ambitious Villa line in 2002. Goldenote innovations include the acclaimed Zero- Clock™, a special digital output filter; Electro-Power™, an innovative system to electronically control speed fluctuations in digital mechanics; and the recent Dual-Speed™ design that enable a CD Player to automatically adjust its speed and reduces the voltage coming to the motor. For further technical information, visit

About Koetsu USA
Koetsu USA is a vertically integrated distributor of high-end audio products including phono cartridges, tone arms, turntables, preamps, amplifiers, digital players, loudspeakers, cables, racks and other products. Its brands include Koetsu, Chario, Montegiro, Golden Note and Black Note. For further technical information, visit Koetsu USA’s Web site at
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Monday, March 30th, 2009

Binghamton, NY, March 30, 2009 — McIntosh® Laboratory, renowned as a leading manufacturer of the world’s best and most complete ultra-luxury home entertainment solutions, today announced that its highly anticipated 60th anniversary limited-edition reissues of legendary amplifiers are now available at select retailers.  The reissued components, including the MC75 monoblock tube amplifier (modeled after the original 1961 version) and the C22 preamplifier (originally introduced in 1962), comprise McIntosh’s new Limited Edition 60th anniversary “Classic System.”  Both components have been updated for use in today’s modern home entertainment universe, and only 120 sets of the classic system will be available in North America, for a suggested retail price of $15,000.

The luxury components will be packaged along with a special numbered version of the beautiful McIntosh tabletop book, for the love of music, signed by author Ken Kessler, renowned audio engineer and McIntosh co-founder Sidney Corderman, who wrote the foreword to the book, and McIntosh President Charlie Randall. Chronicling the McIntosh legacy since its founding in the early 1940s, for the love of music begins with the story of how Frank McIntosh, who ran an engineering firm that designed broadcast television stations, recognized the limitations of then-available audio equipment and set out to build a better amplifier. The resulting prototype became the famed 50W-1, a product that set new standards in audio amplification and is still the foundation of all high-performance amplifiers today.

Noted Mr. Randall: “As McIntosh looks back on our 60 years in home entertainment we have much to be proud of, not the least of which is the integral part we played in the emergence of what came to be known as ‘high fidelity.’ Our Classic System reissue is a storied reminder of our influential audio pedigree, and reflects two of our greatest triumphs, both now available with performance improvements and updated circuitry to ensure their continued technological superiority.”
Two Components that Defined the Age of High Fidelity
The McIntosh MC75 75-watt per channel stereo amplifier was introduced in 1961, just three years after the BBC began its first regular broadcasts in stereo sound. The debut of this ultimate-quality monoblock amp reflected McIntosh’s early and continuing commitment to pushing the limits of performance and providing customers with the very best solutions in audio. Largely true to the original design, the new Limited Edition MC75 offers many circuit updates that improve reliability while retaining the alluring sonic character of the original. Among the updates is a custom application of the patented Sentry Monitor short circuit protection. Balanced inputs and outputs are added to make the amplifier ready for today’s digital sources. The MC75 develops 75 watts into 2, 4, or 8 ohms. A brilliant, triple-polished gold color titanium stainless steel chassis takes the place of chrome plating for a stunning appearance that lasts a lifetime.

Introduced in 1962, the McIntosh C22 Tube Preamplifier ushered in the era of the audio preamp as the “control center”. Designed to function as a superb line stage, phono preamp, equalizer and input switch, the C22 raised the bar for competing preamplifiers, and forged a standard of features and flexibility for future McIntosh preamp designs that endures to this day. The 60th anniversary C22 recreates the look and feel of the original with its backlit glass and brushed anodized aluminum front panel, and sees the addition of a number of circuit enhancements that bring the design current with recent McIntosh preamplifier specifications. Balanced inputs and outputs are provided to ensure optimum performance with fine quality source components, while the addition of a moving coil and moving magnet phono amplifier guarantees compatibility with the widest range of phono cartridges. Created with modern materials and manufacturing methods, all signal switching in the C22 is done with electromagnetic switches driven by Digital Logic. Lastly, in what is perhaps the most striking nod to contemporary technology, the Limited Edition C22 comes complete with an IR remote control.
About McIntosh Laboratory
McIntosh Laboratory celebrates its 60th anniversary in 2009, and the company’s unswerving commitment to excellence, innovation and quality continues to define the state-of-the-art in high fidelity and bring discriminating consumers around the world an elevated home entertainment experience. McIntosh luxury audio and video products are designed and manufactured at the company’s Binghamton, New York headquarters. Its products reflect unmatched levels of performance, superlative engineering and hand craftsmanship. Built to last for decades, McIntosh components demand nothing less than an equal level of commitment to customer support and service. McIntosh Laboratory, Inc. is a D&M Holdings company.

SI Announces Paradigm to Distribute Full Projector Screen Line Worldwide

Thursday, March 26th, 2009

Austin, Texas, March 26, 2009 – SI ( is proud to announce that as of March, Paradigm Electronics, Inc. (Mississauga, Ontario, Canada) will distribute SI’s complete line of acclaimed motorized, fixed, and curved projector screens and accompanying products worldwide.


“We are very excited to align our international distribution efforts with such a prestigious company as Paradigm,” said Ryan Gustafson, SI president. “Our complete product offering, including our new award-winning Black Diamond projector screen line, has taken the United States by storm. Now, it is time to share our new projector screen technologies with the world. Paradigm is the logical choice with their rich heritage, channel control, and experience in these worldwide markets. We are proud to partner with them.”


SI’s mission is to develop the most advanced projector screens that effectively address evolving consumer demands for performance, value, and visual appeal…each strategically aligned with today’s demanding high definition HD projector screen trends.


“For more than 19 years, Paradigm speakers have been voted number one in price and performance in the distinguished Inside Track annual dealer survey, while Anthem electronics are consistently voted number one overall,” said Jack Shafton
vice president, sales and marketing, Paradigm Electronics Inc. “Now that Anthem offers projectors, aligning our product mix with SI Screens gives us the ability to offer our dealers and distributors a complete, industry leading state-of-the-art audio/video solution (speakers, A/V electronics, projectors, and screens) all from one source.” on-line product features and tutorials:

  • Products:

·        Multimedia Gallery available at:


For more information, visit the web at or call 512-832-6939.


About Paradigm

Innovative design, advanced materials, in-house manufacturing and state-of-the-art engineering have made Paradigm® an international leader in speaker design. With more than 250 industry awards for audio excellence and numerous rave reviews from around the world, Paradigm® is committed to staying at the leading edge of speaker technology, consistently achieving the ultimate in sound for music and home theater.


About SI

SI is a technology based U.S. projector screen manufacturer focused on delivering “state-of-the-art” performance. Each motorized, fixed, and curved projector screen we produce meets exceedingly tight tolerances and must deliver all the stunning HD visuals we require.


Our mission is to develop the most advanced projector screens that effectively address evolving consumer demands for performance, value, and visual appeal-each strategically aligned with today’s demanding high definition HD projector screen trends.


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VMP Announces “Forever Warranty” for Entire Product Line

Thursday, March 26th, 2009

STEVENSVILLE, Md., March 26, 2009 Video Mount Products (, a leading provider of mounting solutions for the residential, commercial, CI, pro, and security audio/video markets, is proud to announce it now offers a “Forever Warranty” for its entire product line.


“The ‘lifetime’ warranties offered by many mount accessory manufacturers have become convoluted,” explained Keith Fulmer, president of Video Mount Products. “What exactly does ‘lifetime’ mean? Each manufacturer may have a different definition. The life of the product it is mounting? The owner’s life? Putting a lifespan, such as 10 years, on their accessory, and after that period of time it is no longer under warranty? Quite simply, we have so much confidence in each and every one of VMP’ products, we have warrantied the entire line beyond anyone’s or anything’s ‘lifetime’…and we are not putting a lifespan on any one of our products.”


The Forever Warranty covers the entire VMP product line (*excluding the fan on the DVR-LB1 Lockbox) for as long as the product is used, which can be infinite, so long as the VMP product is being used to its specifications. VMP offers a full replacement guarantee if any one of its products should fail at any time after purchase (excluding the aforementioned fan and any future VMP products deemed unfit for the Forever Warranty due to specific design parameters, such as electrical moving parts).


“The Forever Warranty is just another way VMP is making our customer feel as confident as possible in their choice of product,” concluded Fulmer. “When they purchase and utilize any VMP accessory, they know they are getting the most durable products and the most reliable warranty and backing by any company in the business.”

If you need help choosing the right mount for your application, try the Video Mount Finder 
For more information on the Forever Warranty and all VMP products, including pricing and 
availability, please visit or call (410) 643-6390.
About Video Mount Products

Born in 1994, Video Mount Products (VMP) is a leading provider of mounting solutions for the video, audio and security industries. VMP products consistently offer the latest designs in safety and flexibility, all at an outstanding value. VMP’s product offering continues to substantially grow by adding several mounting systems to address the increasing popularity of flat panel technology, both LCD and Plasma, as well as other growing segments across many markets.


VMP has become the mounting systems company of choice for professionals and their customers everywhere. All products have been engineered for and installed with confidence in thousands of residences, businesses, hotels, restaurants, schools, hospitals, houses of worship and security applications throughout the world. VMP prides itself on providing the best products in the industry and by supporting those products with knowledgeable professionals who understand that “support” is the core of the business.


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D&M Holdings Names Yvonne Hao as CEO

Thursday, March 26th, 2009

D&M Holdings Names Yvonne Hao as CEO
and Announces Other Organizational Changes

TOKYO, Japan – March 25, 2009 – D&M Holdings Inc. today announced that subject to the completion of necessary corporate approvals, Yvonne Hao will be appointed as Chief Executive Officer succeeding Victor J. Pacor.  Hao has served as a member of the Board of Directors, and previously was General Manager of ADI, a $1.6 billion distribution unit of Honeywell, which is also one of D&M’s customers in North America.

“Under Vic’s leadership, D&M has grown significantly and transitioned successfully through the purchase of the business by Bain Capital,” said Eric C. Evans, Chairman of D&M’s Board of Directors.  “The Board truly appreciates Vic’s service and dedication to the company over the last five years, and wishes him well in his new endeavors.”

“Yvonne is an accomplished executive and proven leader of global businesses who brings strong consumer electronics and operations experience – as well as customer focus – to D&M,” Evans continued.  Hao was most recently an Executive Vice President at Bain Capital, and in addition to her experience at Honeywell, she was also an Associate Partner at McKinsey & Company.  She will be based at D&M U.S. headquarters in Mahwah, New Jersey, but will be spending significant time in the regions and visiting the brand offices.

“Despite challenging macroeconomics, D&M’s core capabilities in making superior products that deliver quality sound, advanced engineering, and great service to our customers remain unchanged,” said Hao.  “I look forward to working alongside the management team, our employees and our vendor partners to deliver exceptional value to our customers, and to position the Company for long-term success.”

D&M also announced the creation of a new position of President to be filled by Eric Simonsen upon completion of necessary corporate approvals.  Simonsen brings 35 years of global experience helping companies with a broad range of operations and cash flow improvements.  He most recently served as CFO of Nokia-Siemens Networks, a $22B global equipment manufacturer.  Simonsen’s responsibilities will include a focus on improving functional processes and financial performance.

The company simultaneously announced that Masao Goto will be appointed to the Board of Directors and promoted to Executive Vice President.  Goto will oversee both the supply chain and product side of the business in Japan.

About D&M Holdings Inc.

D&M Holdings Inc. is a global operating company providing worldwide management and distribution platforms for premium consumer, automotive, commercial and professional audio and video businesses including Denon®, Marantz®, McIntosh® Laboratory, Boston Acoustics®, Snell Acoustics, Escient®, Calrec Audio, Denon DJ, Allen & Heath, D&M Professional and D&M Premium Sound Solutions. Our technologies improve the quality of any audio and visual experience. All product and brand names with a trademark symbol are trademarks or registered trademarks of D&M Holdings, Inc. or its subsidiaries. For more information visit

For D&M Holdings:
Sara Trujillo
DBA Public Relations


Wednesday, March 25th, 2009

March 23, 2009 — Seattle, WA — Wynton Marsalis, the Pulitzer Prize-winning composer, trumpeter and bandleader, and leading social music discovery service iLike announced that He and She, Wynton’s new album of original music and spoken word, is available to listen to today in its entirety, only on iLike. iLike’s 24-hour world exclusive will culminate with the retail release of He and She on March 24, 2009.

“What appeals to me about working with iLike is the opportunity to take He and She directly to my fans, giving them a chance to hear it in full before the album is available in stores,” said Wynton Marsalis. “It is with this inspiration that I am inviting my fans to engage with me and one another in an online dialogue about the album on my iLike page.”

“This is a significant moment for iLike and jazz fans across the Web,” said Ali Partovi, CEO of iLike. “It is almost surreal to have the honor of collaborating with Wynton Marsalis, the defining jazz musician and trumpeter of his generation, to launch our first-ever album exclusive in the jazz genre.”

He and She, Marsalis’ fifth album for Blue Note, combines spoken word with music from his quintet, tempered with flashes of humor and plenty of swing centered on the relationship between a man and a woman and the elusiveness of romance.

Marsalis fans will have an opportunity to post questions and comments about the album on his iLike Artist Page ( and Wynton will personally respond to a select group of fans. A few lucky fans who submit a question will receive a special gift.

iLike will syndicate Marsalis’ album stream across, iLike’s dominant FacebookÒ music app, and other leading social networks and online platforms including the iLike Sidebar for iTunes ( To learn more about iLike’s free content syndication tool for artists, go to:

To listen to Wynton Marsalis’ new album and participate in a virtual dialogue, visit his iLike artist page today (March 23, 2009) at And for more information about Wynton Marsalis, sign up for his fan e-newsletter at:

About iLike, inc
iLike is the Web’s leading social music discovery service and the dominant music application on iGoogle, Facebook® and other leading platforms. With more than 40 million registered users, iLike helps people share music recommendations, playlists, and personalized concert alerts. iLike offers musicians and labels a convenient Artist Dashboard from which to reach fans, manage their presence across multiple channels, and cultivate the viral spread of their music. iLike, inc also runs indie music site

Emily Glassman
Cell: 206.708.4478

Facebook® is a registered trademark of Facebook Inc. iTunes® is a registered trademark of Apple Inc. Windows Media Player® is a registered trademark of Microsoft Corp.

Hold on to those old CDs! The best sounding version of a song may not be the new “Remaster”

Tuesday, March 24th, 2009


I have been ripping all of my CDs using EAC (Exact Audio Copy.) as bit perfect FLAC files to my media server for the last six months. This process and the ability to instantly compare one version of the same song of an artist to another version has made it easy to compare the audible differences between different releases of that same song.

The newest “Remaster” may or may not be the best version from an audiophile’s viewpoint. The advent of the iPod and the desire of music executives and some misguided artists caused a crazy downward spiral of musical fidelity by compressing the music to make it louder either for the iPod or to have a louder product that some music executives think sells better.

I have had quite a few people ask me why I have so many different versions of the same song by the same artist on my music server. The answer is simple: You have to listen to all of them to ascertain which one has the best sound. It may be the latest “remastered” version or it may be the original CD release, or it could be a specialty “audiophile version”.

Here are some of my observations: I pulled up four different releases of Elton John’s “Nikita”, one from the original album CD release “Ice on Fire (1985)”, another from “To be continued(1990)”, another from Greatest Hits Volume III (1987)” and from “Greatest Hits 1970-2002 (2002)”. I proceeded to compare all of these versions going back and forth over and over again. What may be surprising is that they all sound different. Surprisingly the best sounding version is the one from “Greatest Hits Volume III” from 1987. I would have thought that the best sounding version would be from the “Greatest Hits 1970-2002” as that version is the latest and a dual layer SACD Hybrid disc. I am only comparing the ripped CD versions, but the CD version on the SACD Hybrid disc should have been mastered from the same DSD version used for the SACD layer. However, the best sounding version is from the 1987 release on “Greatest Hits Volume III”. I repeated this procedure with many other different artists such as the Beach Boys, Elvis, Abba, Bob Dylan and others. The results were the same; there was always one version of a particular song that stood out from the others.

I can only postulate that the different versions may have been mastered by different mastering engineers or the mastering equipment (i.e. the A to D converters, the alignment of the master tape to the tape machine used for mastering, etc.) or the actual tape used to master from may have been different. (Maybe a safety master, which by definition would be a 2nd generation tape)

Of course it is a well known fact that there are remastering engineers that are legendary in their ability to get the job done right. Steve Hoffman and Bill Inglot are two engineers that always seem to find the real master tape and make the best sounding transfers preserving all of the available dynamic range with the best resolution. So, if you see something mastered by them, it is probably the best version available.

What’s the moral of this story? Don’t sell those old versions of songs you like, they could be the best version. Don’t try to preserve disc space (hard drive space is now cheap) if you are ripping your discs to a media server. Rip all versions of the same song by the same artist in a lossless format such as FLAC; you will then be able to easily compare them.

I would be interested to hear what observations any of you Secrets Readers may have had regarding this subject…..

Greg Mahoney


Monday, March 23rd, 2009

Teterboro, NJ (March 22, 2009) – Norwegian manufacturer projectiondesign proudly announces the addition of respected veteran Dan Miller to their U.S. sales and marketing team. As Dan’s skills and talents are utilized throughout the company, his primary role will serve as product evangelist and trainer for dealers in the home and professional markets.

Miller brings with him more than 25 years of impressive experience in the Display and Consumer Electronics Industries. Most recently he held the position of Video Products Manager for Marantz where he and his team spearheaded that company’s development and rapid success of video. Prior to that, he was with Sony Corporation; as National Training Manager for six years, and before that, another eight years as a custom integrator business manager.

Gary Plavin, President of projectiondesign LLC, said, “With Dan’s exceptional reputation in the display market it didn’t take a minute to snatch him up! We are very pleased to have someone of Dan’s caliber onboard supporting our customers, sales staff and the industry. We believe Dan’s marketing experience and display products knowledge will accelerate our market growth to warp speed. We’ll also maximize his past experience and success in bringing a new video brand to market as we continue to expand the avielo series of products.

avielo by projectiondesign offers five premier home theater DLP® projector models. All models are designed with an over-the-top user experience in mind and include professional grade features like Phillips UHP™ VIDI lamp technology, projectiondesign’s exclusive RealColor color management suite, Texas Instruments™ DLP technology, full 10-bit processing, custom designed optics and HDMI 1.3 interconnectivity. Each projector is uniquely characterized and calibrated before leaving the factory to ensure the best possible image quality for each specific application.

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About avielo ·

The avielo series of high performance projectors are designed and hand-built in Fredrikstad, Norway by projectiondesign. Aimed at the high-end custom installation market for use in elite lifestyle applications, avielo projectors feature the most advanced imaging technology that is consistently being utilized in the making of block-buster movies. The series incorporates a wide range of models, from entry level to the ultimate high-end in video display.

About projectiondesign

Headquartered in Fredrikstad, Norway, projectiondesign is a worldwide leader in advanced, high-performance DLP-based projection solutions for challenging applications in professional, business, home cinema and eCinema markets. Numerous industry milestones including the introduction of the world’s first single-chip SXGA DLP projector in 2002, the first commercially available 1080p DLP projector in 2006 and first WUXGA DLP projector and the first portable and high-resolution active 3D stereoscopic projector in 2008 distinguish its award-winning, innovative technology. projectiondesign has offices in Fredrikstad (Norway), Gothenburg, Singapore, Milan, Stuttgart, Bilbao, Bombay, Cape Town, London and New York.

North and South American Press and Manufacturer Inquiries

Gary Plavin • projectiondesign, LLC

Tel. 800-298-4508 •,,

Press Contact:

Roberta Lewis, Roberta Lewis & Assoc. Public Relations • Tel. 713/665-8758 •

All trademarks are the property of their respective companies. DLP is a registered trademark of Texas Instruments.

Onkyo Turns up the Heat With New Entry-level HTiBs

Monday, March 16th, 2009

UPPER SADDLE RIVER, NJ (03/16/09) — Onkyo has introduced two entry-level home theater in a box (HTiB) packaged systems, each consisting of an HDMI-equipped audio-video receiver, five or seven surround-sound loudspeakers with subwoofer, and the top model includes an iPod docking station. When combined with a HDTV video display, Blu-Ray or DVD player, and cable/satellite TV box, these systems provide everything needed for a fully satisfying home theater surround sound experience.

“With the current economic climate, our high-value entry-level HTiB’s are doing quite well,” said Paul Wasek, Marketing Manager, Onkyo USA. “The addition of Audyssey technologies along with new DSP gaming modes and HDMI connectivity make these systems a real value for the consumer.”

Both systems include 1080p compatible HDMI connections, with HDMI Pass-Thru for optimal high definition video quality, including Deep Color and x.v.Color. For optimum sound quality, sources are connected via optical/coaxial digital connections, using a range of Dolby and DTS processing modes. There are four DSP gaming modes for rock, sports, action, and role-playing sound effects. The HT-S5200 incorporates Audyssey 2EQ™ room correction technology to automatically adjusts the sound character and time delay of each speaker relative to the listening positions, Audyssey Dynamic Volume™ which maintains optimal listening levels and dynamic range and Audyssey Dynamic EQ™ that adjusts the loudness contour on the fly to optimize sound quality for any volume, particularly at low listening levels. The HT-S3200 utilizes Audyssey Dynamic Volume and Dynamic EQ technologies.

The 1200 total watt 7.1-channel HT-S5200 uses powerful 130-watts-per-channel amplifiers that are perfectly matched to the included Onkyo Micro Fiber (OMF) speakers. A 10-inch 290-watt bass-reflex subwoofer adds bass depth and high-level excitement to movies and music. The HT-S5200 is Sirius satellite radio ready, includes Onkyo’s Music Optimizer to enhance the dynamic range of MP3 and AAC files which are normally compressed for headphone playback, and it has advanced Dolby Digital EX and DTS-ES Discrete/Matrix surround sound processing capabilities. The system also includes a dedicated Onkyo iPod dock and charging station.

The more affordable 660 watt Onkyo HT-S3200 includes the model HT-R370 5.1-channel AV receiver with 110-watts per channel, three HDMI pass-through inputs, DTS and Dolby Digital surround processing, and five loudspeakers and an 8-inch bass reflex subwoofer that is powered by the receiver.

The Onkyo HT-S5200 is currently available in either black or silver finishes with a suggested retail price of $599. The Onkyo HT-S3200 is available in black with a suggested retail price of $379. Both systems include speaker wires and full-function remote controls.

Onkyo, which takes its name from the Japanese “On” meaning ‘sound’ and “Kyo” meaning ‘harmony,’ has been producing precision audio components for over a half-century. The company’s philosophy is to deliver products that are superbly designed and built to a consistently outstanding standard of excellence. Today, Onkyo is at the forefront of the home theater and digital revolutions. For more information about this and other fine Onkyo products, visit or call 800-229-1687.

NAD Finds Epson Can Support Certain Claims for 3LCD Projector Technology

Monday, March 16th, 2009

New York, NY – March 16, 2009 – The National Advertising Division of the Council of Better Business Bureaus has determined that  Epson America can support certain advertising claims made for the company’s 3LCD Projector Technology. NAD recommended, however, that the advertiser modify or discontinue certain claims.

NAD, the advertising industry’s self-regulatory forum, examined claims made in sales literature, trade show materials, training materials, flyers, videos, and on the Internet, following a challenge by Texas Instruments.

Claims at issue included:

“DLP Technology is Harmful, Distracting and Subject to ‘Color Breakup.”
Epson + Brighter Futures =



“3-Chip LCD Projectors are Three Times Better than Single-Chip DLP Projectors.”
“Epson’s 3LCD Panels Are ‘Chips.’”
“LCD Projectors Provide ‘Full-Time Color’ whereas DLP Projectors Provide ‘Part-Time’ Color and ‘Poor Color Performance.’”
Epson utilizes unrepresentative DLP Images to demonstrate the purported Superiority of 3LCD Projected Images.”

“3LCD Projectors Have No Moving Parts.”

“DLP Technology is Less Light Efficient and Runs Noisier and Hotter than 3LCD.”

“Most Electronics, Including Filter-Free DLP Projectors, Will Fail Due to Dust Buildup.”

“DLP Projectors Have Poor Grayscale Performance.”

At the outset, NAD noted that the competing technologies – Liquid Crystal Display (LCD) or Digital Light Processing (DLP) – represent the leaders in front projector technologies and both produce and market high-quality products.

NAD then considered jurisdictional issues.  Certain challenged claims appeared on Websites directed to individuals in foreign countries including Australia, Japan, India and the United Kingdom.  Although it is possible for U.S. consumers to access the foreign Websites, the advertiser explained that significant steps are taken to keep the Websites for each country separate and distinct.

NAD has found that claims made on foreign Websites are not considered national advertising where there is a good faith effort to control traffic to limit the content to foreign consumers.  NAD determined that the claims which appeared on Websites operated by Epson’s foreign subsidiaries and are directed to foreign markets were not subject to NAD’s review.  NAD noted however, that to the extent iterations of the same claims appear in media directed to U.S. consumers (or to the global homepage), NAD’s review would be appropriate and its recommendations applicable.

NAD also considered advertiser’s contention that the marketing materials challenged did not constitute national advertising within the meaning of NAD Procedures. The fact that the marketing material is not targeted to consumers directly does not necessarily remove it from the purview of national advertising.  The materials challenged by TI were directed to both internal sales staff and third-party distributors and resellers of the products and, as such, intended to provide those parties with information for informing consumers about those products and, ultimately, for selling Epson projectors.  NAD therefore determined that the materials were national advertising and appropriately the subject of self-regulatory review.

Following its review of the evidence, NAD determined that, within the context of its marketing materials communicating information on underlying technology to third-parties and salespersons, the advertiser provided a reasonable basis for its claims about color break-up and single-chip DLP technology.  NAD recommended, however, that the advertiser discontinue the claim that color breakup in DLP projectors “can be very distracting to some viewers.”

NAD found that the advertiser provided a reasonable basis for claims that characterize its 3LCD panels as “chips.” NAD recommended, however, that the advertiser modify its advertising to avoid unqualified claims that the benefits of 3LCD technology are due to the greater number of chips or that the 3LCD and DLP products share the same design.

NAD determined that the advertiser provided a reasonable basis for certain color performance claims including its description of its own technology as “full time color.”  However, to avoid a misleading comparison or a falsely disparaging message, NAD recommended that the advertiser discontinue its claim that single-chip DLP delivers only “part time color.”

Finally, to avoid confusion in any depiction of side-by-side images, NAD recommended certain modifications to more clearly disclose that such images are intended to depict particular features of the technology, and not the comparative performance of the projectors, generally.

NAD determined that the advertiser adequately substantiated its claim that the optical engine in 3LCD projectors contains no moving parts and can be referred to as “solid state.”

NAD did not agree with the challenger that the advertiser’s grayscale claims can only be supported by means of survey evidence of consumer perception and found that the advertiser provided a reasonable basis for its depictions and descriptions of the technical differences in grayscale performance between DLP and 3LCD-based projectors.

However, NAD noted that the evidence in the record did not support the disparaging claim that DLP projectors have “poor Grayscale performance.”  NAD therefore recommended that the advertiser discontinue that claim.

Epson, in its advertiser’s statement said it “believes consumers are best served when all competitors are held to the rigorous standards employed by NAD and appreciates the opportunity to participate in the self-regulatory process.”

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